Monday 12 May 2014

Menu Design Should Reflect Your Restaurant Personality

As a restaurant owner or as a graphic designer, you should not take your menu design lightly since it has the potential to make or break your restaurant business. Menu is like an introduction to your restaurant or hotel to the visitors. When they look at your menu card in the restaurant table or online, they get the impression about what is going to be served on the table in terms of taste of the food and style of serving.

When creating a menu design, it should be kept in mind that the design should look like an extension of the restaurant brand. A menu represents and creates the reputation of a restaurant. This means that a clean, trendy and sleek design is desirable to make a good impression on the food lovers.

One of the ways to create a great menu design is to incorporate certain elements of the interior design of the restaurant into the menu design. A menu card that has design elements similar to that of the restaurant design style will boost confidence of the visitors in your business as it highlights a professional approach.

Bringing your restaurant interiors design elements in the menu card design is always a winning combination. You can also experiment with colors. For instance, if your restaurant caters mainly to families, you can create a menu design with warm colors such as red, yellow and brown. For such an enviornment fonts choice also should be made carefully. You can settle for sans-serif fonts to give a feeling of family environemnt through menu design for your restaurant.

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